[ FINAL VIDEO ] Hungry Hearts: Homeless Youths in Queensland

TV advertisement about 'youth homelessness in Queensland' for the Hungry Hearts campaign by The Show Ponies, for Mission Australia.

p.s. did you guys notice the themes of red and black? =) I wanted to make it look like the film noir concept from 'Sin City'.

Our 'Hungry Hearts' logo is red, plus, it is also Mission Australia's corporate colours, no? In any case, I desaturated most of the pictures, so that I could draw the eye to the single red-hued objects in each one (everyday items that most people don't value, but are very essential for the homeless kids). Is it noticeable enough?

Oh and that bit in the middle of the video with a dreamy old film overlay where it goes back to colour? I put that in to show how that is what the homeless kids want- a normal childhood, playgrounds and all that, but then that is not their reality. So after the part in the song where it goes "close your eyes" (when we have the dream sequence), the scene changes back to reality, i.e. black, white and shades of grey, when the song hits the words "(close your eyes) really tight", to convey that the dream is exactly just that. Nothing more than a figment of hope.

After that, the shots change to that of going through the tunnel, to show the photos that we took of where they really live... and then it's suddenly back to colour with the poignant picture of that skinny little girl and the "I need you" line to startle the viewer back into the present pressing need, before launching into the plea for aid.

Oh, and only after recording all the voiceovers for the video and changing the pitch, then I realised that Windows Media Player only allows for one audio track!! So I couldn't use the material after all. =( Arrghh so upsetting... *sigh*

Right-o. Aaanyway, what do you guys think? We have to write up a proper synopsis for the video, of course. =)

- Cheryl